Keywords
Business Success
Entrepreneurial Attitudes
Self-Help Groups
Women Entrepreneurship
Tribal Areas
How to Cite
Abstract
This study investigates the multifaceted role of Self-Help Groups (SHGs) in influencing business success, skill development, and entrepreneurial attitudes among women entrepreneurs, particularly those in rural and underserved areas. SHGs, which function as community-based financial and support networks, are designed to promote economic empowerment and self-sufficiency among their members. While SHGs are widely recognized for providing essential training and resources, the extent of their impact on actual business success and entrepreneurial outlook remains a topic of debate. This study focuses on understanding how SHG participation influences business outcomes, skill enhancement and shifts in entrepreneurial mindset of tribal women. Using a mixed-method research approach, data was collected through surveys and semi-structured interviews from women-led ventures in tribal regions. Quantitative data was analysed to assess correlations between SHG membership and key business performance indicators, including profitability, sustainability, and scalability. Qualitative insights provided context to these findings, revealing the lived experiences and perceptions of women entrepreneurs regarding their SHG participation. The results highlight a dual effect: SHGs have a significantly positive impact on skill development, with members reporting increased financial literacy, improved business management skills, and greater confidence in their entrepreneurial capabilities. The study concludes by recommending targeted enhancements to SHG programs, including advanced business training and greater access to diversified funding sources, to better support long-term entrepreneurial resilience. The findings underscore the need for a more robust SHG model to support sustainable growth and independence, ultimately suggesting a comprehensive approach that aligns with the evolving aspirations of women entrepreneurs in underserved areas.
References
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